--- title: Serve shoppers better with CMKG, Learning & Training Experts | Advanced Level description: Advanced Level | Stay ahead the easy way - online and virtual team retail category management training packed with essential skills and topics for both retail and CPG teams. --- - [**](https://www.facebook.com/hiCmkg/) - [**](https://twitter.com/catmanknowledge) - [**](https://www.linkedin.com/company/category-management-knowledge-group/) - [** Shop Training](https://shoptraining.cmkg.org) - [** info@cmkg.org](mailto:info@cmkg.org) - ** +1 (403) 660-6620 [![CMKG logo](https://blog.cmkg.org/hubfs/CMKG%20logo.png "CMKG logo")](https://www.cmkg.org) # Master Essential Skills & Topics for Retail and CPG #### Buy Training from CMKG.ORG including [online training](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/tag/online-training), [virtual classroom training](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/tag/virtual-classroom-training), or [subscription training](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/tag/member-subscription) for [teams](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/tag/team-training) and [individuals](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/tag/individual-training). Not sure where to start? [Contact us](https://www.cmkg.org/request-info-or-get-a-quote-for-team-training-cmkg.org) to request a quote, training assessments, or more information. ## [Category Management Training Program, Level 3 CPSA](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-advanced-cpsa-category-management-training-program-online-training-program-from-cmkg) ***Training Topics, Format, or Audience: ** [CPSA](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/cpsa) [Advanced Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/advanced-level) [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning) [Category Management](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/category-management) [Certification](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/certification) [Training Program](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/training-program) [Organization & Team Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/organization-team-solutions) [Individual Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/individual-solutions) This advanced training program is designed to build skills in areas like shopper and product supply. It includes a set of on-demand courses that gives participants the skills to function at an advanced level in their role in retail / CPG / FMCG. This program meets all learning requirements for the CPSA designation. Who should take this course? For those looking for an advanced understanding of Category Management - and/or who is looking to achieve CMA designation at the CPSA level. Program Details Approximately 20 hours course time Prerequisite: Intermediate category management understanding and/or CPCM Designation (if you are looking for CMA certification). Note that the CPSA level does not include exam preparation materials as certification is by an essay-based exam that also considers the candidate's experience. Buy Advanced / CPSA Category Management Training Program ($499) from CMKG.ORG ## [Shopper Insights Training Program, Levels 1–3](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-levels-1-2-3-shopper-insights-training-program-online-training-program-from-cmkg) ***Training Topics, Format, or Audience: ** [Shopper Training](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-training) [Beginner Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/beginner-level) [Advanced Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/advanced-level) [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning) [Training Program](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/training-program) [Shopper Insights Work](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-insights-work) [Organization & Team Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/organization-team-solutions) [Intermediate Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/intermediate-level) [Shopper Marketing Work](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-marketing-work) [Shopper Satisfaction Strategies](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-satisfaction-strategies) [Individual Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/individual-solutions) [Shopper Focused Work](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-focused-work) [Shopper Journey / Path to Purchase](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-journey-path-to-purchase) This set of courses builds important strategic foundations that help participants better understand the Shopper focus in category management, retail, shopper insights, and shopper marketing. Who should take this course? Individuals and teams looking for a more strategic approach within shopper insights. Program Details Approx. 30 hours course time No prerequisites Includes access to Annual Learning Subscription, including 25+ recorded Virtual Training sessions, and CMKG-exclusive resources. ## [Category Management Training Program, All Courses](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-all-course-category-management-training-program-online-training-program-from-cmkg) ***Training Topics, Format, or Audience: ** [Beginner Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/beginner-level) [Advanced Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/advanced-level) [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning) [Organization & Team Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/organization-team-solutions) [Intermediate Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/intermediate-level) [Individual Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/individual-solutions) This category management training program gives you access to all of our accredited and non-accredited category management courses at the Foundational, Intermediate and Advanced levels, plus an additional 6 non-accredited courses. Learn everything you possibly can about category management in this expanded set of accredited and non-accredited courses. If you are serious about category management and want to become proficient at all levels, this program is ideal for you, and gives you the best bang for your buck. An "all course access" gives you access to 34 courses (29 accredited and 5 non-accredited), with two years access to the full program in our Online Training & Resource Center. Buy All Course Category Management Training Program ($2,149) from CMKG.ORG ## [Collaborative Business Planning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-collaborative-business-planning-online-training-course-from-cmkg) ***Training Topics, Format, or Audience: ** [Advanced Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/advanced-level) [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning) [Training Course](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/training-course) [Strategic Collaboration / Joint Business Planning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/strategic-collaboration-joint-business-planning) Course Overview This course gives participants the skills to enable effective collaboration between partners, as well as teaches them how partnerships provide a structure to organize, plan and implement mutually beneficial ideas. It also walks through joint business planning in detail, identifying a framework from which joint business planning should be completed. Participants develop key skills to help them become more consultative category professionals and enables them to become more effective with their efforts to solve customer’s key business issues. Approximately 2 hours course time ## [Strategic Selling](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-strategic-selling-online-training-course-from-cmkg) ***Training Topics, Format, or Audience: ** [Sales Training](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/sales-training) [Selling](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/selling) [Advanced Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/advanced-level) [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning) [Fact-Based Sales Process](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/fact-based-sales-process) Course Overview Selling takes place internally within retailers and suppliers, across departments and teams, like the category manager at the retailer selling an idea or concept to their business unit lead or manager, or a supplier’s category analyst or category management director selling in an idea or concept to a marketing director or sales director within their organization. We teach that when we refer to the Seller and Buyer, the concepts and analogies are relevant across multiple types of relationships. Approximately 2 hours course time ## [Understanding and Marketing to Your Shopper](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-understanding-and-marketing-to-your-shopper-online-training-course-from-cmkg) ***Training Topics, Format, or Audience: ** [Advanced Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/advanced-level) [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning) [Training Course](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/training-course) [Shopper Marketing Work](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-marketing-work) Course Overview ## [Leveraging Data for Advanced Shelving Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-leveraging-data-for-advanced-shelving-solutions-online-training-course-from-cmkg) ***Training Topics, Format, or Audience: ** [Shelving Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shelving-solutions) [Advanced Data](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/advanced-data) [Advanced Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/advanced-level) [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning) [Training Course](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/training-course) [Data Work](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/data-work) Course Overview ## [Strategic Supply Chain Management](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-strategic-supply-chain-management-online-training-course-from-cmkg) ***Training Topics, Format, or Audience: ** [CPSA](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/cpsa) [Supply Chain](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/supply-chain) [Advanced Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/advanced-level) [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning) [Category Management](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/category-management) Course Overview ## [Retailer Economics and the Product Supply Chain](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/retailer-economics-and-the-product-supply-chain-online-training-course-from-cmkg) ***Training Topics, Format, or Audience: ** [Supply Chain](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/supply-chain) [Advanced Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/advanced-level) [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning) [Training Course](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/training-course) [Retailer Understanding](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/retailer-understanding) Course Overview [All Available Training](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/all) ### Practical learning solutions for retail, category management, and sales teams # CMKG Practical training and assessment solutions for retailers, suppliers, and commercial teams. We help organizations build capability through blended learning, live training, and assessments designed for real-world application.   - [**](http://bit.ly/cmkgfacebook) - [**](http://bit.ly/cmkgtwitter) - [**](http://bit.ly/cmkglinkedin) - [**](http://bit.ly/cmkgyoutbe) # SOLUTIONS [Corporate Training Solutions](https://www.cmkg.org/corporate-training-solutions) [Team Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment) [Individual eLearning](https://www.cmkg.org/on-demand-training/all) [Book a Consult](https://www.cmkg.org/meetings/ty10)   #### RESOURCES [Complimentary Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment) [Complimentary Learning Tools](https://www.cmkg.org/resource/all) [Thought Leadership Blog](https://blog.cmkg.org/blog) [Resource Hub](https://www.cmkg.org/resource/all) # CONTACT US [info@cmkg.org](mailto:info@cmkg.org) +1 403.660.6620 Calgary, Canada [Book a Consult](https://www.cmkg.org/meetings/suenicholls/teams-meeting) © CMKG.ORG **