Understanding Retailer Strategy and Category Management 1

This accredited program develops proficiency in the foundations of category management, including the process and strategy, from a retailer perspective. 

Understanding the foundations of category management is critical to anyone who touches retail. Without the big picture perspective, it’s difficult to understand the role that you play within it and how to create the best solutions.

Buy Understanding Retailer Strategy and Category Management 1 ($297) from CMKG.ORG

 

What You'll Learn with "Understanding Retailer Strategy and Category Management 1" Skill Development Training!

*Begin with understanding the category management process, including details about each step, and how not all category management is the same.
*Be introduced to a category management continuum to help you understand where you, your categories, and your retailers or manufacturers are within the continuum.
*Focus on the overarching strategies that retailers should incorporate into their category management foundations.
*Articulate your internal retail strategies or those of one of your retail customers, identifying areas where there may be gaps in strategy or in your understanding that you should further investigate.

 

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Want to grow your skills, career, and potential? CMKG can help!

Your results are private to you and not shared with anyone outside of CMKG.

Not sure where to start ???!!

1. Start by understanding your skills.

You can complete any of the following assessments and get instant results by email for free. Then, you'll get a personalized, follow-up email with suggested next steps for your career.

Available FREE Assessments from CMKG.ORG:

  1. Category Management Levels 1–3 
  2. Category Management Level 4
  3. Sales
  4. Space Management
  5. Shopper Insights

Request a free assessment

2. Identify your career potential.

Take time to think about your career options. Start your Coaching Assessment for FREE. You can choose to receive the results by email.