---
title: Understanding Retailer Strategy and Category Management 1
description: This category management training program gives you access to all of our topic-focused training courses at the Foundational, Intermediate and Advanced levels.
image: https://blog.cmkg.org/hubfs/01_retailer-strategy-1-skill-development-program-Shopify-thumbnail_1024x1024.png
---

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# Understanding Retailer Strategy and Category Management 1

This accredited program develops proficiency in the foundations of category management, including the process and strategy, from a retailer perspective. 

Understanding the foundations of category management is critical to anyone who touches retail. Without the big picture perspective, it’s difficult to understand the role that you play within it and how to create the best solutions.

**Buy Understanding Retailer Strategy and Category Management 1 ($297) ****from CMKG.ORG**

 

 Related to: [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning), [Category Management](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/category-management), [Training Program](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/training-program), [Skill Development Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/skill-development-level)

## What You'll Learn with "Understanding Retailer Strategy and Category Management 1" Skill Development Training!

**Begin with understanding the category management process, including details about each step, and how not all category management is the same.*

**Be introduced to a category management continuum to help you understand where you, your categories, and your retailers or manufacturers are within the continuum.*

**Focus on the overarching strategies that retailers should incorporate into their category management foundations.*

**Articulate your internal retail strategies or those of one of your retail customers, identifying areas where there may be gaps in strategy or in your understanding that you should further investigate.*

 

#### Check Out All Our Skill Development Programs! 

- [Understanding Retailer Strategy and Category Management 1](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-understanding-retailer-strategy-and-category-management-1-skill-development-training-program-from-cmkg)
- [Understanding Retailer Strategy and Category Management 2](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-understanding-retailer-strategy-and-category-management-2-skill-development-training-program-from-cmkg)
- [Advanced Retailer Understanding](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-advanced-retailer-understanding-skill-development-training-program-from-cmkg)
- [Proficiency in Understanding & Using Data 1](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-proficiency-in-understanding-and-using-data-1-skill-development-training-program-from-cmkg)
- [Proficiency in Understanding & Using Data 2](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-proficiency-in-understanding-and-using-data-2-skill-development-training-program-from-cmkg)
- [Category & Business Insights 1](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-category-and-business-insights-1-skill-development-training-program-from-cmkg)
- [Category & Business Insights 2](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-category-and-business-insights-2-skill-development-training-program-from-cmkg)
- [Assortment & Space Management Skills](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-assortment-&-space-management-skills-skill-development-training-program-from-cmkg)
- [Pricing & Promotional Skills](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-building-pricing-and-promotion-skills-skill-development-training-program-from-cmkg)
- [Consumer & Shopper Analytics & Insights](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-consumer-and-shopper-analytics-and-insights-skill-development-training-program-from-cmkg)
- [Selling Skills 1](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-selling-skills-1-developing-fact-based-powerpoint-&-presentation-skills-skill-development-training-program-from-cmkg)
- [Selling Skills 2](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-selling-skills-2-strategic-selling-and-collaborative-business-planning-skills-skill-development-training-program-from-cmkg)
- [Proficiency in Excel](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-proficiency-in-excel-skill-development-training-program-from-cmkg)

### Practical learning solutions for retail, category management, and sales teams

# CMKG

Practical training and assessment solutions for retailers, suppliers, and commercial teams. We help organizations build capability through blended learning, live training, and assessments designed for real-world application.  

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# SOLUTIONS

[Corporate Training Solutions](https://www.cmkg.org/corporate-training-solutions)

[Team Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment)

[Individual eLearning](https://www.cmkg.org/on-demand-training/all)

[Book a Consult](https://www.cmkg.org/meetings/ty10)  

#### RESOURCES

[Complimentary Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment)  
<https://www.cmkg.org/resource/all>

[Complimentary Learning Tools](https://www.cmkg.org/resource/all)

[Thought Leadership Blog](https://blog.cmkg.org/blog)

[Resource Hub](https://www.cmkg.org/resource/all)

# CONTACT US

[info@cmkg.org](mailto:info@cmkg.org)

+1 403.660.6620

Calgary, Canada

[Book a Consult](https://www.cmkg.org/meetings/suenicholls/teams-meeting)

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