Category and Business Insights 1: Skill Development Training Program from CMKG

Learning how to turn data into insights and insights into action can be done in simple yet powerful ways — a truly important skill for sales, marketing, and category management professionals.

Buy Category and Business Insights 1 ($198) from CMKG.ORG


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We provide online training to both individuals and teams in Retail and CPG. Learn more about what’s included and CMKG-exclusive benefits of purchasing Premium Course Packages ($125), Value Video-Only Courses ($59), Premium Programs (starting at $499), and Learning Subscriptions (starting at $0).
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What You'll Learn with "Category and Business Insights 1" Skill Development Training!

*Learn how to complete a basic category assessment, including how to drill down through subcategories and brands for key insights.
*Identify some of the most important measures related to growth, shares and key benchmarks.
*Analyze the tactics to understand the key drivers of your business and determine how to turn your insights and opportunities into action.
*Learn some of the most common calculations for each tactic.

Grow You or Your Team with CMKG.ORG

We deliver online and virtual training to leading retail and supplier organizations, solutions providers, and the Category Management Association membership. 

Buy the Category and Business Insights 1: Skill Development Training Program
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Want to grow your skills, career, and potential? CMKG can help!

Your results are private to you and not shared with anyone outside of CMKG.

Not sure where to start ???!!

1. Start by understanding your skills.

Get clarity on where your skills are at and learning expert advice on your next steps. You can choose a Mini Assessment (45 mins.) or Full Assessment (90 mins.) for FREE. 

  • Instant results by email
  • Follow-up email with next steps

2. Identify your career potential.

Take time to think about your career options. Start your Coaching Assessment for FREE. You can choose to receive the results by email.