---
title: Category and Business Insights 1
description: Learning how to turn data into insights and insights into action can be done in simple yet powerful ways — a truly important skill for sales, marketing, and category management professionals.
image: https://blog.cmkg.org/hubfs/01_category-business-1-skill-development-program-Shopify-thumbnail_e094c6a0-9e25-4ba5-9fad-8ab687e3b46e_1024x1024.png
---

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# Category and Business Insights 1

Learning how to turn data into insights and insights into action can be done in simple yet powerful ways — a truly important skill for sales, marketing, and category management professionals.

**Buy Category and Business Insights 1 ($198) ****from CMKG.ORG**

 

 Related to: [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning), [Business Reviews / Category Reviews](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/business-reviews-category-reviews), [Organization & Team Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/organization-team-solutions), [Business Acumen Development](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/business-acumen-development), [Individual Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/individual-solutions), [Skill Development Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/skill-development-level)

## What You'll Learn with "Category and Business Insights 1" Skill Development Training!

**Learn how to complete a basic category assessment, including how to drill down through subcategories and brands for key insights.*  
**Identify some of the most important measures related to growth, shares and key benchmarks.*  
**Analyze the tactics to understand the key drivers of your business and determine how to turn your insights and opportunities into action.*  
**Learn some of the most common calculations for each tactic.*

#### Check Out All Our Skill Development Programs! 

- [Understanding Retailer Strategy and Category Management 1](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-understanding-retailer-strategy-and-category-management-1-skill-development-training-program-from-cmkg)
- [Understanding Retailer Strategy and Category Management 2](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-understanding-retailer-strategy-and-category-management-2-skill-development-training-program-from-cmkg)
- [Advanced Retailer Understanding](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-advanced-retailer-understanding-skill-development-training-program-from-cmkg)
- [Proficiency in Understanding & Using Data 1](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-proficiency-in-understanding-and-using-data-1-skill-development-training-program-from-cmkg)
- [Proficiency in Understanding & Using Data 2](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-proficiency-in-understanding-and-using-data-2-skill-development-training-program-from-cmkg)
- [Category & Business Insights 1](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-category-and-business-insights-1-skill-development-training-program-from-cmkg)
- [Category & Business Insights 2](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-category-and-business-insights-2-skill-development-training-program-from-cmkg)
- [Assortment & Space Management Skills](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-assortment-&-space-management-skills-skill-development-training-program-from-cmkg)
- [Pricing & Promotional Skills](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-building-pricing-and-promotion-skills-skill-development-training-program-from-cmkg)
- [Consumer & Shopper Analytics & Insights](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-consumer-and-shopper-analytics-and-insights-skill-development-training-program-from-cmkg)
- [Selling Skills 1](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-selling-skills-1-developing-fact-based-powerpoint-&-presentation-skills-skill-development-training-program-from-cmkg)
- [Selling Skills 2](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-selling-skills-2-strategic-selling-and-collaborative-business-planning-skills-skill-development-training-program-from-cmkg)
- [Proficiency in Excel](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-proficiency-in-excel-skill-development-training-program-from-cmkg)

### Practical learning solutions for retail, category management, and sales teams

# CMKG

Practical training and assessment solutions for retailers, suppliers, and commercial teams. We help organizations build capability through blended learning, live training, and assessments designed for real-world application.  

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# SOLUTIONS

[Corporate Training Solutions](https://www.cmkg.org/corporate-training-solutions)

[Team Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment)

[Individual eLearning](https://www.cmkg.org/on-demand-training/all)

[Book a Consult](https://www.cmkg.org/meetings/ty10)  

#### RESOURCES

[Complimentary Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment)  
<https://www.cmkg.org/resource/all>

[Complimentary Learning Tools](https://www.cmkg.org/resource/all)

[Thought Leadership Blog](https://blog.cmkg.org/blog)

[Resource Hub](https://www.cmkg.org/resource/all)

# CONTACT US

[info@cmkg.org](mailto:info@cmkg.org)

+1 403.660.6620

Calgary, Canada

[Book a Consult](https://www.cmkg.org/meetings/suenicholls/teams-meeting)

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