Proficiency in Understanding and Using Data 2: Skill Development Training Program from CMKG

Learn about the key category management data sources (including retail scanned sales, syndicated, consumer panel, shipment, big data) from a topline perspective, so that you can be confident when using any data sources in your work.

Buy Proficiency in Understanding and Using Data 2 ($198) from CMKG.ORG


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We provide online training to both individuals and teams in Retail and CPG. Learn more about what’s included and CMKG-exclusive benefits of purchasing Premium Course Packages ($125), Value Video-Only Courses ($59), Premium Programs (starting at $499), and Learning Subscriptions (starting at $0).
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What You'll Learn with "Proficiency in Understanding and Using Data 2" Skill Development Training!

*Gain an overview of the key category management data sources, including how they are each derived and their strengths and weaknesses.
*Identify the gaps in your own data sources based on what your organization currently provides.
*Understand how category management can be utilized in a limited data environment to broaden your perspective on ways to bridge data gaps that you may have in your business.

Grow You or Your Team with CMKG.ORG

We deliver online and virtual training to leading retail and supplier organizations, solutions providers, and the Category Management Association membership. 

Buy the Proficiency in Understanding and Using Data 2: Skill Development Training Program
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