---
title: Shopper Insights Training Program, Level 1
description: Build important strategic foundations to better understand the Shopper focus in your work with Level 1 Shopper Insights Training from CMKG.ORG.
image: https://blog.cmkg.org/hubfs/2021%20Brand%20Update/shopper-program-1.png
---

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- [** Shop Training](https://shoptraining.cmkg.org)
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- ** +1 (403) 660-6620

[![CMKG logo](https://blog.cmkg.org/hubfs/CMKG%20logo.png "CMKG logo")](https://www.cmkg.org)

# Shopper Insights Training Program, Level 1

This set of courses builds important strategic foundations that help participants better understand the Shopper focus in category management, retail, shopper insights, and shopper marketing.   

**Who should take this course?** Individuals and teams looking for a more strategic approach within shopper insights. 

***Program Details  ***

- Approx. 10 hours course time
- No prerequisites
- Includes access to [Annual Learning Subscription](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/annual-learning-subscription), including [25+ recorded Virtual Training sessions](https://www.cmkg.org/resource_recorded-virtual-training-library), and CMKG-exclusive resources.

 Related to: [Shopper Training](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-training), [Beginner Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/beginner-level), [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning), [Training Program](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/training-program), [Shopper Insights Work](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-insights-work), [Organization & Team Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/organization-team-solutions), [Shopper Marketing Work](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-marketing-work), [Shopper Satisfaction Strategies](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-satisfaction-strategies), [Individual Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/individual-solutions), [Shopper Focused Work](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-focused-work), [Shopper Journey / Path to Purchase](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/shopper-journey-path-to-purchase)

#### Courses Included:

- [Category Management Overview](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-category-management-overview-online-training-course-from-cmkg)
- [Retailer Strategy](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/retailer-strategy-online-training-course-from-cmkg)
- [Understanding and Using Data](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/understanding-and-using-data-online-training-course-from-cmkg)
- [Building Data Competency: Panel Data](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/building-data-competency-panel-data-online-training-course-from-cmkg)
- [The Power of Shopper Insights: Why it’s important and what to do about it](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/the-power-of-shopper-insights-why-its-important-and-what-to-do-about-it)
- [The Why Assessment: Shopper Insights, The Missing Puzzle Piece](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-the-why-assessment-shopper-insight-is-the-missing-puzzle-piece-online-training-course-from-cmkg)

### Practical learning solutions for retail, category management, and sales teams

# CMKG

Practical training and assessment solutions for retailers, suppliers, and commercial teams. We help organizations build capability through blended learning, live training, and assessments designed for real-world application.  

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# SOLUTIONS

[Corporate Training Solutions](https://www.cmkg.org/corporate-training-solutions)

[Team Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment)

[Individual eLearning](https://www.cmkg.org/on-demand-training/all)

[Book a Consult](https://www.cmkg.org/meetings/ty10)  

#### RESOURCES

[Complimentary Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment)  
<https://www.cmkg.org/resource/all>

[Complimentary Learning Tools](https://www.cmkg.org/resource/all)

[Thought Leadership Blog](https://blog.cmkg.org/blog)

[Resource Hub](https://www.cmkg.org/resource/all)

# CONTACT US

[info@cmkg.org](mailto:info@cmkg.org)

+1 403.660.6620

Calgary, Canada

[Book a Consult](https://www.cmkg.org/meetings/suenicholls/teams-meeting)

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**