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The Why Assessment: Shopper Insight is the Missing Puzzle Piece

The Why Assessment: Shopper Insight is the Missing Puzzle Piece

One of the biggest changes and challenges is the integration of Shopper Insights into the Category Assessment to answer WHY they buy.

Answer this very important question, and learn HOW to insert Shopper insights into assessments, review, and analytics in this webinar-based CatMan Master’s Course.

Buy The Why Assessment: Shopper Insight is the Missing Puzzle Piece Course ($69) from CMKG.ORG

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We provide online training to both individuals and teams in Retail and CPG. Learn more about what’s included and CMKG-exclusive benefits of purchasing Premium Course Packages ($125), Value Video-Only Courses ($59), Premium Programs (starting at $499), and Learning Subscriptions (starting at $0).
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Learning Objectives for The "Why" Assessment: Shopper Insight is the Missing Puzzle Piece - Online Training Course from CMKG.ORG

New and existing data sources;

How-to examples of weaving these insights into your assessments for a better overall category perspective; and

Practical ways to tie these insights into category opportunity identification, category plans, and your everyday category management work.

Grow You or Your Team with CMKG.ORG

We deliver online and virtual training to leading retail and supplier organizations, solutions providers, and the Category Management Association membership. 

Buy The "Why" Assessment: Shopper Insight is the Missing Puzzle Piece Premium Course Package or Value Video-Only Course
 
UPGRADE & SAVE. Get The "Why" Assessment: Shopper Insight is the Missing Puzzle Piece Course Package with purchase of Master's Training Program.
 
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