--- title: Serve shoppers better with CMKG, Learning & Training Experts | Business Reviews / Category Reviews description: Business Reviews / Category Reviews | Stay ahead the easy way - online and virtual team retail category management training packed with essential skills and topics for both retail and CPG teams. --- - [**](https://www.facebook.com/hiCmkg/) - [**](https://twitter.com/catmanknowledge) - [**](https://www.linkedin.com/company/category-management-knowledge-group/) - [** Shop Training](https://shoptraining.cmkg.org) - [** info@cmkg.org](mailto:info@cmkg.org) - ** +1 (403) 660-6620 [![CMKG logo](https://blog.cmkg.org/hubfs/CMKG%20logo.png "CMKG logo")](https://www.cmkg.org) # Master Essential Skills & Topics for Retail and CPG #### Buy Training from CMKG.ORG including [online training](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/tag/online-training), [virtual classroom training](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/tag/virtual-classroom-training), or [subscription training](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/tag/member-subscription) for [teams](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/tag/team-training) and [individuals](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/tag/individual-training). 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[Contact us](https://www.cmkg.org/request-info-or-get-a-quote-for-team-training-cmkg.org) to request a quote, training assessments, or more information. ## [Category and Business Insights 1](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-category-and-business-insights-1-skill-development-training-program-from-cmkg) ***Training Topics, Format, or Audience: ** [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning) [Business Reviews / Category Reviews](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/business-reviews-category-reviews) [Organization & Team Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/organization-team-solutions) [Business Acumen Development](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/business-acumen-development) [Individual Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/individual-solutions) [Skill Development Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/skill-development-level) Learning how to turn data into insights and insights into action can be done in simple yet powerful ways — a truly important skill for sales, marketing, and category management professionals. Buy Category and Business Insights 1 ($198) from CMKG.ORG ## [Category and Business Insights 2](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/buy-category-and-business-insights-2-skill-development-training-program-from-cmkg) ***Training Topics, Format, or Audience: ** [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning) [Business Reviews / Category Reviews](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/business-reviews-category-reviews) [Organization & Team Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/organization-team-solutions) [Business Acumen Development](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/business-acumen-development) [Individual Solutions](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/individual-solutions) Complete health checks on your categories/brands are truly necessary to understand the big picture perspective of overall performance. This includes an in-depth understanding of consumer trends, the economy, competitive environment, and each tactic. A deep understanding will highlight strengths, weaknesses, opportunities, and threats for your categories or brands that may not be apparent from a topline look at the data. Buy Category and Business Insights 2 ($198) from CMKG.ORG ## [Measuring Category Health](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/measuring-category-health-baseline-incremental-drivers-online-training-course-from-cmkg) ***Training Topics, Format, or Audience: ** [Category Health](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/category-health) [On-Demand Learning](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/on-demand-learning) [Business Reviews / Category Reviews](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/business-reviews-category-reviews) [Training Course](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/training-course) [Intermediate Level](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/topic/intermediate-level) Course Overview Participants learn how course time a category health assessment, including an exploration of internal and external influences. An in-depth understanding of baseline and incremental sales volume, drivers and measures are included in this assessment. Participants acquire the ability to address important questions that relate to a category’s health, including those associated with the consumer, trends, the economy, competition, and tactics associated with winning segments and brands. A SWOT analysis introduced as means to captures the most important strengths, weaknesses, opportunities, and threats in the category as the health assessment is completed. Calculations include seasonality index, quadrant analysis, baseline sales and incremental sales measures, tactics % change results, temporary price reduction, and shopper measures. Approximately 4 hours course time [All Available Training](https://blog.cmkg.org/essential-retail-cpg-skills-and-topics/all) ### Practical learning solutions for retail, category management, and sales teams # CMKG Practical training and assessment solutions for retailers, suppliers, and commercial teams. We help organizations build capability through blended learning, live training, and assessments designed for real-world application.   - [**](http://bit.ly/cmkgfacebook) - [**](http://bit.ly/cmkgtwitter) - [**](http://bit.ly/cmkglinkedin) - [**](http://bit.ly/cmkgyoutbe) # SOLUTIONS [Corporate Training Solutions](https://www.cmkg.org/corporate-training-solutions) [Team Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment) [Individual eLearning](https://www.cmkg.org/on-demand-training/all) [Book a Consult](https://www.cmkg.org/meetings/ty10)   #### RESOURCES [Complimentary Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment) [Complimentary Learning Tools](https://www.cmkg.org/resource/all) [Thought Leadership Blog](https://blog.cmkg.org/blog) [Resource Hub](https://www.cmkg.org/resource/all) # CONTACT US [info@cmkg.org](mailto:info@cmkg.org) +1 403.660.6620 Calgary, Canada [Book a Consult](https://www.cmkg.org/meetings/suenicholls/teams-meeting) © CMKG.ORG **