Master Essential Skills & Topics for Retail and CPG

Unlock the power of storytelling in business with CMKG's innovative Story Arc Framework. Learn how to captivate your audience and drive results through compelling narratives.

As our data-driven world evolves in retail and CPG, so does the need for us to hone our presentation skills. These skills include everything from understanding PowerPoint to developing a storyboard with a well-defined purpose and incorporating this storyboard into a succinct and impactful presentation with clear logic and flow. This 2-day, instructor-led classroom training starts by teaching participants how to develop a plan for their presentation before jumping into PowerPoint, enabling them to create a clear and informative story. In day 2 we take our storyboard to PowerPoint, learning data visualization techniques and getting the logic and flow right. The entire session is driven by a real business scenario identified by the client. This session can be combined with other training topics and/or combined with online pre-work for even more content. Optimum class size: 10-15 participants Length of session: 120 minutes Cost: Starts at $8,000 USD (includes customized workshops) per session

Overview: In today's dynamic world of retail and consumer packaged goods (CPG), refining skills to navigate a data-driven landscape is paramount. This course focuses on the effective communication of data insights, addressing the challenge of information getting lost in the complexity of numbers and statistics. Participants will explore data visualization strategies for both data and non-data contexts, empowering them to discern trends, outliers, and patterns.