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KPI Analysis for Growth Opportunities

Written by Sue Nicholls, Founder & President CMKG | Oct 31, 2019 4:56:59 PM

Overview:  Strengthen how teams use KPIs to identify growth opportunities by connecting performance measures to business questions, category dynamics, and practical next steps. This topic helps participants use KPIs more intentionally to spot where opportunity exists, where deeper diagnosis is needed, and how to connect performance to action. 

How This Can be Tailored:

 This session can be delivered virtually or in person and tailored to the KPIs, reports, and growth priorities most relevant to your business. Depending on your needs, the content can incorporate your internal scorecards, retailer/customer lens, strategic priorities, category focus areas, and the key performance measures your teams rely on to evaluate growth opportunities. The session can also be adapted to the audience’s role and level of analytical capability. 

Possible Takeaways:

  • Participants may leave with:

    • KPI interpretation tools or cheat sheets
    • a growth opportunity framework
    • practical examples of how to connect KPI signals to business implications
    • worksheets for identifying and prioritizing opportunities
    • sample scorecard or dashboard logic for stronger performance reads

Possible eLearning Prework:

  • Possible eLearning prework may include:

    • Retail Math Fundamentals
    • Identifying Growth Opportunities
    • Completing a Basic Category Review

Delivery Format:
Available virtually or in person, and can also be integrated into a broader blended learning solution. 

 

Prepare your team for success in the ever-changing industry by mastering adaptive category management techniques tailored to contemporary challenges and opportunities.