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Analytic Foundations: Calculations, Interpretation, Insight Development

Written by Sue Nicholls, Founder & President CMKG | Oct 13, 2020 6:03:58 PM

Overview:  Help teams build stronger analytical confidence by improving how they calculate key measures, interpret results, read reports, and draw more meaningful insights. This topic is designed to strengthen foundational analytics capability so participants can move beyond reporting numbers to understanding what the numbers are saying and why they matter.  

How This Can be Tailored:

 This session can be delivered virtually or in person and tailored to your team’s analytical starting point, business context, and reporting environment. Depending on your needs, the training can incorporate your internal reports, KPI definitions, scorecards, reporting formats, retailer/customer lens, and the calculations or interpretations your teams use most often. It can also be adapted to reflect the level of analytics confidence you want to build across different audiences. 

Possible Takeaways:

  • Participants may leave with:

    • practical calculation and interpretation guides
    • KPI reference tools or cheat sheets
    • worked examples using common retail and CPG measures
    • insight-development worksheets
    • discussion tools to help move from numbers to business implications

Possible eLearning Prework:

  • Possible eLearning prework may include:

    • Retail Math Fundamentals
    • Retail & CPG Data Sources

Delivery Format:
Available virtually or in person, and can also be integrated into a broader blended learning solution. 

 

Prepare your team for success in the ever-changing industry by mastering adaptive category management techniques tailored to contemporary challenges and opportunities.