Limited Data is a Fact of CatMan Life for Many. Here’s why …

Note: This content is part of our new eBook on Category Management with Limited Data. Feel free to read and share.
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Top 10 Ways to Use Category Management in Retail (Small- to Mid-Size)

For the past 4 weeks I’ve been blogging and getting feedback from Small- to Mid-Sized Retailers on overall retail strategy and category management practices and approaches. I originally broached this subject based on a theory I had developed through one-on-one client training, professional speaking engagements, and larger discussions via social media. But being a data-driven person, I wanted to test my theory about this specific group of Retailers so I developed a series of anonymous, online surveys to collect more insight. Of note, the surveys were primarily filled out by Small- to Mid-Sized Retailers (<1000 stores) and we removed the large Retailers from the survey results for more specific results. Here they are:
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