CatMan 2.0™ Introduction: What’s Changed?

66776095_sHow are you keeping up with the rapidly-changing Shopper and Omni-Channel?

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The category management process has changed to reflect more complex and granular data, more complicated technologies, a more sophisticated Shopper, and an evolving retail Omni-Channel. In this webinar, Sue Nicholls of CMKG will teach you how to implement an effective CatMan strategy to meet the needs of new Shopper and Omni-Channel.  

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We provide online training choices to both individuals and teams in Retail and CPG. Learn more about what’s included and CMKG-exclusive benefits of purchasing Premium Course Packages ($125), Value Video-Only Courses ($59), Premium Programs (starting at $499), and Learning Subscriptions (starting at $0).
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Learning Objectives

Learn how to adapt your CatMan approach to meet the changing needs of the Shopper and evolving Omni-Channel.
Better understand Shopper needs, learn how to gain insight from more complex data, and how to best utilize the Omni-Channel.

Get this webinar and MORE with a Premium Learning Membership! 

 

Your 12-month premium membership grants you access to ALL of the great resources, training, and webinars in our online training center, including:

  • Comprehensive CatMan Glossary with 1,300+ terms, examples, and tools
  • Resource Library with industry whitepapers and additional resources (regularly updated)
  • E-Commerce Resource
  • Hand-picked Industry News
  • Accredited Training Full Course, “Category Management Overview,” including course resources to enhance learning and retention.
  • 6 Skill-Building Live Webinars, approx. 60 minutes each, including topics such as:
    CatMan 2.0™ Introduction: What’s Changed?
    Rocking Your Presentations in PowerPoint: Part 1
    The Power of Shopper Insights: Why it’s important and what to do about it.
    Rocking Your PowerPoint, Part 2
    Developing Data Visualization Skills for Better Storytelling
  • 20+ Skill-Building Webinar Recordings from past live webinars, including these topics:
    Improving Your Business Acumen in Category Management
    Ways to Identify Growth Opportunities In Your Business
    Rocking Your Presentations in PowerPoint
    Category Management in eCommerce
    Moving to more strategic, fact-based presentations
    What happened in 2018 and where are we headed in 2019?
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