If you’ve made cuts to next year’s training budget or plan to, there’s still time to avoid:
Productivity losses,
Missed opportunities, and
Strategic misfires …
All for a fraction of the cost of Data, Technology, and Shopper Insights. Here’s how …
And hopefully you’re planning to allocate some $ toward training to realize the value of massive investments typically made in data and technology and Shopper insights. Although considering cutting training might be an easy decision at first glance.
For many companies, when budgets are tight, the first thing they cut is training, but this short-sighted decision will dramatically impede your long-term ability to meet goals and see return from your investments.
As a guideline, we suggest organizations re-allocate 5% of your total data/technology toward training your team to focus their work on strategic goals of the organization.
A small diversion of resources away from data and technology will ultimately help your organization get significantly more value from the large investments you make now and in the future by creating and sustaining a capable, strategically focused team.
Realize that the better you think through what you’re trying to accomplish both short- and long-term through training, the better choices you’ll make for your training.
Start with a Category Management Team Assessment to identify strengths and areas of opportunity for your team (or yourself) to do better and realize the ROI from investments.