This set of courses builds important strategic foundations that help participants better understand the Shopper focus in category management, retail, shopper insights, and shopper marketing. Who should take this course? Individuals and teams looking for a more strategic approach within shopper insights. Program Details Approx. 30 hours course time No prerequisites Includes access to Annual Learning Subscription, including 6, live Virtual Training sessions, 25+ recorded Virtual Training sessions, and CMKG-exclusive resources.