--- title: Category Management Insights for Retail and CPG Teams for Retail & CPG teams. | Data Work description: Data Work | Explore practical insights, category management thinking, and capability-building ideas for modern retail and CPG organizations. --- [![CMKG Train Ahead Logo](https://blog.cmkg.org/hs-fs/hubfs/CMKG%20Train%20Ahead%20Logo.png?width=260&name=CMKG%20Train%20Ahead%20Logo.png "CMKG Train Ahead Logo")](https://www.cmkg.org) [![](https://blog.cmkg.org/hubfs/178895760.jpg) ](https://blog.cmkg.org/blog/category-management-data-insights) ## [3 Tips For More Effective Data Insights](https://blog.cmkg.org/blog/category-management-data-insights) By | [Sue Nicholls, Founder & President CMKG](https://blog.cmkg.org/blog/author/sue-nicholls-cpsa-founder-president-cmkg) | 0 Comments | [Category Management](https://blog.cmkg.org/blog/topic/category-management) [Category Definition Work](https://blog.cmkg.org/blog/topic/category-definition-work) [Data Work](https://blog.cmkg.org/blog/topic/data-work) Data is one of the biggest requirements in category management for moving toward a more strategic, fact-based organization. Many organizations spend millions of dollars on data and sometimes even more money to mine the data through software and front-end reporting systems. But organizations too often forget to train their organization on some of the most important things about data. This is what can lead to misinterpretations and frustrations when using data. [Read More](https://blog.cmkg.org/blog/category-management-data-insights) ## [You CAN Do Category Management on Limited Data](https://blog.cmkg.org/blog/category-management-on-limited-data) By | [Sue Nicholls, Founder & President CMKG](https://blog.cmkg.org/blog/author/sue-nicholls-cpsa-founder-president-cmkg) | 0 Comments | [Category Management](https://blog.cmkg.org/blog/topic/category-management) [Data Work](https://blog.cmkg.org/blog/topic/data-work) How do you use category management analytics when you have limited data? To complete analytics, you obviously need data. In fact, it’s one of the key requirements in category management and to strategically understand and measure your business. Despite all of the new data sources available in today’s world, many of us still find ourselves in “low data” scenarios – whether it’s in an entire industry, a region or a category. Are you in a limited data environment but want to learn how to be more strategic in your approach? Here are some great resources to help you do category management on limited data: Category Management Continuum: A complimentary download that walks you through the different levels of category management you can practice in a limited data environment Free Resource on “How to Address Data Gaps in a Limited Data Environment" [Read More](https://blog.cmkg.org/blog/category-management-on-limited-data) [All posts](https://blog.cmkg.org/blog/all) #### Subscribe ### Posts by Audience - [Analytics Work (15)](https://blog.cmkg.org/blog/topic/analytics-work) - [Business Acumen Development (2)](https://blog.cmkg.org/blog/topic/business-acumen-development) - [Business Reviews / Category Reviews (1)](https://blog.cmkg.org/blog/topic/business-reviews-category-reviews) - [Career Advancement (1)](https://blog.cmkg.org/blog/topic/career-advancement) - [Category Analytics (7)](https://blog.cmkg.org/blog/topic/category-analytics) - [Category Definition Work (5)](https://blog.cmkg.org/blog/topic/category-definition-work) ### Latest Posts ### Practical learning solutions for retail, category management, and sales teams # CMKG Practical training and assessment solutions for retailers, suppliers, and commercial teams. We help organizations build capability through blended learning, live training, and assessments designed for real-world application.   - [**](http://bit.ly/cmkgfacebook) - [**](http://bit.ly/cmkgtwitter) - [**](http://bit.ly/cmkglinkedin) - [**](http://bit.ly/cmkgyoutbe) # SOLUTIONS [Corporate Training Solutions](https://www.cmkg.org/corporate-training-solutions) [Team Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment) [Individual eLearning](https://www.cmkg.org/on-demand-training/all) [Book a Consult](https://www.cmkg.org/meetings/ty10)   #### RESOURCES [Complimentary Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment) [Complimentary Learning Tools](https://www.cmkg.org/resource/all) [Thought Leadership Blog](https://blog.cmkg.org/blog) [Resource Hub](https://www.cmkg.org/resource/all) # CONTACT US [info@cmkg.org](mailto:info@cmkg.org) +1 403.660.6620 Calgary, Canada [Book a Consult](https://www.cmkg.org/meetings/suenicholls/teams-meeting) ### Practical learning solutions for retail, category management, and sales teams  #### CMKG Practical training and assessment solutions for retailers, suppliers, and commercial teams. We help organizations build capability through blended learning, live training, and assessments designed for real-world application.  - [**](https://www.facebook.com/hiCmkg) - [**](https://twitter.com/CatManKnowledge) - [**](https://www.linkedin.com/groups/1045617/) #### SOLUTIONS [Corporate Training Solutions](https://www.cmkg.org/corporate-training-solutions) [Team Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment) [Individual eLearning](https://www.cmkg.org/on-demand-training/all) [Book a Consult](https://www.cmkg.org/meetings/ty10)  [Privacy Policy](https://www.cmkg.org/privacy-policy)  |  [Terms of Use](https://www.cmkg.org/terms-of-use) #### RESOURCES [Complimentary Assessments](https://www.cmkg.org/training-and-assessment-solutions/team-assessment) [Complimentary Learning Tools](https://www.cmkg.org/resource/all) [Thought Leadership Blog](https://blog.cmkg.org/blog) [Resource Hub](https://www.cmkg.org/resource/all) #### CONTACT US [info@cmkg.org](mailto:info@cmkg.org) +1 403.660.6620 Calgary, Canada [Book a Consult](https://www.cmkg.org/meetings/suenicholls/teams-meeting)